Business Entrepreneurship Certificate
Certificate
BusinessContact Information
(850) 201-8352
techedu@tcc.fl.edu
Explore this Program:
About this Program
The Business Entrepreneurship Certificate progarm offers a sequence of courses that provide necessary skills and knowledge to students who are interested in pursuing entrepreneurship.
Program Overview & Requirements
Program Purpose:
This certificate program offers a sequence of courses for students interested in pursuing entrepreneurship. Students will be introduced to knowledge and skills that will be required when starting a business venture. Coursework in this program articulates into the Business Management, A.S. (2109) degree program.
Program Length:
12 credit hours
Academic Division:
Business, Industry and Technology
Contact:
(850) 201-8352 or techedu@tcc.fl.edu
View Information about Graduation Requirements and Year of Entry .
Program Courses (12 credit hours)
- ACG2021 Financial Accounting 3 credit hour(s)
- SBM2000 Introduction to Entrepreneurship 3 credit hour(s)
Select two of the following:
- MAR2011 Principles of Marketing 3 credit hour(s)
- MAN2021 Introduction to Management 3 credit hour(s)
- GEB1011 Introduction to Business 3 credit hour(s)
- MNA2130 Business Communication 3 credit hour(s)
- MNA1161 Introduction to Customer Service 3 credit hour(s)
Related Careers
All career information is provided by Career Coach, and reflects data available for the Tallahassee area.
Online Merchant
Online Merchant
Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
157Annual Openings
Sample Daily Tasks
- Fill customer orders by packaging sold items and documentation for direct shipping or by transferring orders to manufacturers or third-party distributors.
- Create, manage, or automate orders or invoices, using order management or invoicing software.
- Receive and process payments from customers, using electronic transaction services.
- Deliver e-mail confirmation of completed transactions and shipment.
- Correspond with online customers via electronic mail, telephone, or other electronic messaging to address questions or complaints about products, policies, or shipping methods.
- Purchase new or used items from online or physical sources for resale via retail or auction Web site.
- Determine and set product prices.
- Calculate purchase subtotals, taxes, and shipping costs for submission to customers.
- Compose descriptions of merchandise for posting to online storefront, auction sites, or other shopping Web sites.
- Upload digital media, such as photos, video, or scanned images to online storefront, auction sites, or other shopping Web sites.
- Compose images of products, using video or still cameras, lighting equipment, props, or photo or video editing software.
- Calculate revenue, sales, and expenses, using financial accounting or spreadsheet software.
- Cancel orders based on customer requests or inventory or delivery problems.
- Order or purchase merchandise to maintain optimal inventory levels.
- Prepare or organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.
- Determine location for product listings to maximize exposure to online traffic.
- Create or maintain database of customer accounts.
- Collaborate with search engine shopping specialists to place marketing content in desired online locations.
- Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
- Investigate products or markets to determine areas for opportunity or viability for merchandising specific products, using online or offline sources.
- Maintain inventory of shipping supplies, such as boxes, labels, tape, bubble wrap, loose packing materials, or tape guns.
- Measure and analyze Web site usage data to maximize search engine returns or refine customer interfaces.
- Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, or marketing strategy.
- Disclose merchant information and terms and policies of transactions in online or offline materials.
Wages
See the range of wages earned in this career, ranging from new workers ($34,980.44) to highly-experienced workers ($100,338.50). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Search Marketing Strategist
Search Marketing Strategist
Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.
32Annual Openings
Sample Daily Tasks
- Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
- Identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns.
- Assist in setting up or optimizing analytics tools for tracking visitors' behaviors.
- Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
- Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
- Participate in the development or implementation of online marketing strategy.
- Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.
- Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
- Create content strategies for digital media.
- Manage tracking and reporting of search-related activities and provide analyses to marketing executives.
- Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Combine secondary data sources with keyword research to more accurately profile and satisfy user intent.
- Communicate and collaborate with merchants, Webmasters, bloggers, or online editors to strategically place hyperlinks.
- Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
- Optimize shopping cart experience or Web site conversion rates against Key Performance Indicators (KPIs).
- Propose online or multiple-sales-channel campaigns to marketing executives.
- Collaborate with other marketing staff to integrate and complement marketing strategies across multiple sales channels.
- Execute or manage social media campaigns to inform search marketing tactics.
- Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
- Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.
- Conduct financial modeling for online marketing programs or Web site revenue forecasting.
- Execute or manage banner, video, or other non-text link ad campaigns.
- Execute and manage communications with digital journalists or bloggers.
- Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current, accurate, and organized for best findability against user intent.
- Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
- Collaborate with web, multimedia, or art design staffs to create multimedia Web sites or other internet content that conforms to brand and company visual format.
- Assist in the evaluation or negotiation of contracts with vendors or online partners.
Wages
See the range of wages earned in this career, ranging from new workers ($28,118.45) to highly-experienced workers ($94,668.17). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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General and Operations Manager
General and Operations Manager
Plan, direct, or coordinate the operations of public or private sector organizations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services.
220Annual Openings
Sample Daily Tasks
- Review financial statements, sales or activity reports, or other performance data to measure productivity or goal achievement or to identify areas needing cost reduction or program improvement.
- Direct and coordinate activities of businesses or departments concerned with the production, pricing, sales, or distribution of products.
- Direct administrative activities directly related to making products or providing services.
- Prepare staff work schedules and assign specific duties.
- Monitor suppliers to ensure that they efficiently and effectively provide needed goods or services within budgetary limits.
- Direct or coordinate financial or budget activities to fund operations, maximize investments, or increase efficiency.
- Establish or implement departmental policies, goals, objectives, or procedures in conjunction with board members, organization officials, or staff members.
- Perform personnel functions such as selection, training, or evaluation.
- Plan or direct activities such as sales promotions that require coordination with other department managers.
Wages
See the range of wages earned in this career, ranging from new workers ($36,143.56) to highly-experienced workers ($166,978.35). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Business Continuity Planner
Business Continuity Planner
Develop, maintain, or implement business continuity and disaster recovery strategies and solutions, including risk assessments, business impact analyses, strategy selection, and documentation of business continuity and disaster recovery procedures. Plan, conduct, and debrief regular mock-disaster exercises to test the adequacy of existing plans and strategies, updating procedures and plans regularly. Act as a coordinator for continuity efforts after a disruption event.
157Annual Openings
Sample Daily Tasks
- Develop disaster recovery plans for physical locations with critical assets, such as data centers.
- Develop emergency management plans for recovery decision making and communications, continuity of critical departmental processes, or temporary shut-down of non-critical departments to ensure continuity of operation and governance.
- Test documented disaster recovery strategies and plans.
- Analyze impact on, and risk to, essential business functions or information systems to identify acceptable recovery time periods and resource requirements.
- Write reports to summarize testing activities, including descriptions of goals, planning, scheduling, execution, results, analysis, conclusions, and recommendations.
- Review existing disaster recovery, crisis management, or business continuity plans.
- Create scenarios to reestablish operations from various types of business disruptions.
- Establish, maintain, or test call trees to ensure appropriate communication during disaster.
- Conduct or oversee contingency plan integration and operation.
- Identify opportunities for strategic improvement or mitigation of business interruption and other risks caused by business, regulatory, or industry-specific change initiatives.
- Interpret government regulations and applicable codes to ensure compliance.
- Create or administer training and awareness presentations or materials.
- Prepare reports summarizing operational results, financial performance, or accomplishments of specified objectives, goals, or plans.
- Attend professional meetings, read literature, and participate in training or other educational offerings to keep abreast of new developments and technologies related to disaster recovery and business continuity.
- Recommend or implement methods to monitor, evaluate, or enable resolution of safety, operations, or compliance interruptions.
- Create business continuity and disaster recovery budgets.
- Maintain and update organization information technology applications and network systems blueprints.
- Design or implement products and services to mitigate risk or facilitate use of technology-based tools and methods.
- Analyze corporate intelligence data to identify trends, patterns, or warnings indicating threats to security of people, assets, information, or infrastructure.
- Conduct or oversee collection of corporate intelligence to avoid fraud, financial crime, cyber-attack, terrorism, and infrastructure failure.
Wages
See the range of wages earned in this career, ranging from new workers ($34,980.44) to highly-experienced workers ($100,338.50). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Business Intelligence Analyst
Business Intelligence Analyst
Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources.
32Annual Openings
Sample Daily Tasks
- Analyze competitive market strategies through analysis of related product, market, or share trends.
- Synthesize current business intelligence or trend data to support recommendations for action.
- Communicate with customers, competitors, suppliers, professional organizations, or others to stay abreast of industry or business trends.
- Manage timely flow of business intelligence information to users.
- Identify and analyze industry or geographic trends with business strategy implications.
- Collect business intelligence data from available industry reports, public information, field reports, or purchased sources.
- Analyze technology trends to identify markets for future product development or to improve sales of existing products.
- Generate standard or custom reports summarizing business, financial, or economic data for review by executives, managers, clients, and other stakeholders.
- Identify or monitor current and potential customers, using business intelligence tools.
- Maintain or update business intelligence tools, databases, dashboards, systems, or methods.
- Maintain library of model documents, templates, or other reusable knowledge assets.
- Create business intelligence tools or systems, including design of related databases, spreadsheets, or outputs.
- Conduct or coordinate tests to ensure that intelligence is consistent with defined needs.
- Disseminate information regarding tools, reports, or metadata enhancements.
Wages
See the range of wages earned in this career, ranging from new workers ($28,118.45) to highly-experienced workers ($94,668.17). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Chief Executive
Chief Executive
Determine and formulate policies and provide overall direction of companies or private and public sector organizations within guidelines set up by a board of directors or similar governing body. Plan, direct, or coordinate operational activities at the highest level of management with the help of subordinate executives and staff managers.
28Annual Openings
Sample Daily Tasks
- Direct or coordinate an organization's financial or budget activities to fund operations, maximize investments, or increase efficiency.
- Appoint department heads or managers and assign or delegate responsibilities to them.
- Analyze operations to evaluate performance of a company or its staff in meeting objectives or to determine areas of potential cost reduction, program improvement, or policy change.
- Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.
- Confer with board members, organization officials, or staff members to discuss issues, coordinate activities, or resolve problems.
- Prepare budgets for approval, including those for funding or implementation of programs.
- Implement corrective action plans to solve organizational or departmental problems.
- Direct human resources activities, including the approval of human resource plans or activities, the selection of directors or other high-level staff, or establishment or organization of major departments.
- Negotiate or approve contracts or agreements with suppliers, distributors, federal or state agencies, or other organizational entities.
- Preside over or serve on boards of directors, management committees, or other governing boards.
- Establish departmental responsibilities and coordinate functions among departments and sites.
- Coordinate the development or implementation of budgetary control systems, recordkeeping systems, or other administrative control processes.
- Review reports submitted by staff members to recommend approval or to suggest changes.
- Deliver speeches, write articles, or present information at meetings or conventions to promote services, exchange ideas, or accomplish objectives.
- Interpret and explain policies, rules, regulations, or laws to organizations, government or corporate officials, or individuals.
- Prepare or present reports concerning activities, expenses, budgets, government statutes or rulings, or other items affecting businesses or program services.
- Administer programs for selection of sites, construction of buildings, or provision of equipment or supplies.
- Review and analyze legislation, laws, or public policy and recommend changes to promote or support interests of the general population or special groups.
- Direct or conduct studies or research on issues affecting areas of responsibility.
Wages
See the range of wages earned in this career, ranging from new workers ($31,072.15) to highly-experienced workers ($280,720.49). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Fundraiser
Fundraiser
Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.
31Annual Openings
Sample Daily Tasks
- Identify and build relationships with potential donors.
- Write and send letters of thanks to donors.
- Secure commitments of participation or donation from individuals or corporate donors.
- Develop fundraising activity plans that maximize participation or contributions and minimize costs.
- Develop strategies to encourage new or increased contributions.
- Create or update donor databases.
- Direct or supervise fundraising staff, including volunteer staff members.
- Develop or implement fundraising activities, such as annual giving campaigns or direct mail programs.
- Solicit cash or in-kind donations or sponsorships from individual, business, or government donors.
- Monitor progress of fundraising drives.
- Compile or develop materials to submit to granting or other funding organizations.
- Conduct research to identify the goals, net worth, history of charitable donations, or other data related to potential donors, potential investors, or general donor markets.
- Establish fundraising or participation goals for special events or specified time periods.
- Monitor budgets, expense reports, or other financial data for fundraising organizations.
- Contact corporate representatives, government officials, or community leaders to increase awareness of organizational causes, activities, or needs.
- Recruit sponsors, participants, or volunteers for fundraising events.
- Write reports or prepare presentations to communicate fundraising program data.
- Design or produce materials such as posters, Web sites, or newsletters to promote, market, or advertise fundraising events.
- Write speeches, press releases, or other promotional materials to increase awareness of the causes, missions, or goals of organizations seeking funds.
- Explain the tax advantages of contributions to potential donors.
- Attend community events, meetings, or conferences to promote organizational goals or solicit donations or sponsorships.
- Plan and direct special events for fundraising, such as silent auctions, dances, golf events, or walks.
- Direct or coordinate web-based fundraising activities, such as online auctions or donation Web sites.
Wages
See the range of wages earned in this career, ranging from new workers ($37,405.25) to highly-experienced workers ($95,526.93). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Risk Management Specialist
Risk Management Specialist
Analyze and manage risk management issues by identifying, measuring, and making decisions on operational or enterprise risks for an organization.
19Annual Openings
Sample Daily Tasks
- Develop contingency plans to deal with emergencies.
- Recommend ways to control or reduce risk.
- Analyze areas of potential risk to the assets, earning capacity, or success of organizations.
- Document, and ensure communication of, key risks.
- Maintain input or data quality of risk management systems.
- Gather risk-related data from internal or external resources.
- Develop or implement risk-assessment models or methodologies.
- Devise systems or processes to monitor validity of risk assessments.
- Meet with clients to answer queries on subjects such as risk exposure, market scenarios, or values-at-risk calculations.
- Produce reports or presentations that outline findings, explain risk positions, or recommend changes.
- Contribute to development of risk management systems.
- Conduct statistical analyses to quantify risk, using statistical analysis software or econometric models.
- Analyze new legislation to determine impact on risk exposure.
- Provide statistical modeling advice to other departments.
- Consult financial literature to ensure use of the latest models or statistical techniques.
Wages
See the range of wages earned in this career, ranging from new workers ($27,037.68) to highly-experienced workers ($74,477.56). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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Supply Chain Manager
Supply Chain Manager
Direct or coordinate production, purchasing, warehousing, distribution, or financial forecasting services or activities to limit costs and improve accuracy, customer service, or safety. Examine existing procedures or opportunities for streamlining activities to meet product distribution needs. Direct the movement, storage, or processing of inventory.
51Annual Openings
Sample Daily Tasks
- Determine appropriate equipment and staffing levels to load, unload, move, or store materials.
- Manage activities related to strategic or tactical purchasing, material requirements planning, controlling inventory, warehousing, or receiving.
- Select transportation routes to maximize economy by combining shipments or consolidating warehousing and distribution.
- Define performance metrics for measurement, comparison, or evaluation of supply chain factors, such as product cost or quality.
- Develop procedures for coordination of supply chain management with other functional areas, such as sales, marketing, finance, production, or quality assurance.
- Implement new or improved supply chain processes to improve efficiency or performance.
- Confer with supply chain planners to forecast demand or create supply plans that ensure availability of materials or products.
- Analyze inventories to determine how to increase inventory turns, reduce waste, or optimize customer service.
- Negotiate prices and terms with suppliers, vendors, or freight forwarders.
- Analyze information about supplier performance or procurement program success.
- Meet with suppliers to discuss performance metrics, to provide performance feedback, or to discuss production forecasts or changes.
- Design or implement supply chains that support business strategies adapted to changing market conditions, new business opportunities, or cost reduction strategies.
- Monitor suppliers' activities to assess performance in meeting quality or delivery requirements.
- Monitor forecasts and quotas to identify changes and predict effects on supply chain activities.
- Participate in the coordination of engineering changes, product line extensions, or new product launches to ensure orderly and timely transitions in material or production flow.
- Design or implement plant warehousing strategies for production materials or finished products.
- Design, implement, or oversee product take back or reverse logistics programs to ensure products are recycled, reused, or responsibly disposed.
- Identify or qualify new suppliers in collaboration with other departments, such as procurement, engineering, or quality assurance.
- Develop or implement procedures or systems to evaluate or select suppliers.
- Document physical supply chain processes, such as workflows, cycle times, position responsibilities, or system flows.
- Diagram supply chain models to help facilitate discussions with customers.
- Evaluate and select information or other technology solutions to improve tracking and reporting of materials or products distribution, storage, or inventory.
- Identify opportunities to reuse or recycle materials to minimize consumption of new materials, minimize waste, or to convert wastes to by-products.
- Design or implement supply chains that support environmental policies.
- Review or update supply chain practices in accordance with new or changing environmental policies, standards, regulations, or laws.
Wages
See the range of wages earned in this career, ranging from new workers ($33,753.43) to highly-experienced workers ($75,207.42). View by annual salary or hourly wage.
Employment Projections
A view of employment levels for the last 3 years, and projections for the next 7 years.
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